Hyundai unveiled its new Ioniq 6, a sedan that it says will provide assortment on par with the Tesla Design 3, issuing a direct problem to the very best-offering battery-electrical sedan on the industry.
The Ioniq 6 — the stick to-up to Hyundai’s Ioniq 5 SUV and the 2nd product in its Ioniq EV sub-manufacturer — will travel 610 kilometers (379 miles) on a fully billed battery, centered on the European WLTP exam cycle. That exceeds the 602 kilometers under the WLTP examination cycle for the Design 3 Extensive Vary.
That’s a important accomplishment, specified that Tesla has extended-served as the benchmark for EV variety.
“While a lot of competing EVs have been edging nearer to Tesla’s array rankings, fairly handful of have matched or exceeded them,” mentioned Ed Kim, president and chief analyst for AutoPacific.
The Korean automaker, which has set an bold target to develop into a prime-a few EV supplier in the U.S. by 2026, hopes that its lineup’s a person-two punch will give it a probability to obstacle Tesla for the profits crown in the fledgling EV market place.
The Tesla Model 3 is the second-very best marketing electrical vehicle in the U.S. immediately after the Tesla Design Y tiny SUV. Ranked fifth is the Hyundai Ioniq 5, which serves a developing shopper desire for battery-electrical SUVs.
Having said that, sedans have been a weak spot for car profits about the earlier numerous several years, making Hyundai’s selection look perhaps counterintuitive. But analysts say that battery-electric sedans like the Ioniq 6 and Polestar 2, which also aims to dethrone the Model 3, enjoy a strategic function in the EV market place, primarily for very first-time potential buyers.
“Because sedans are generally priced significantly lessen than their SUV counterparts, they represent a additional inexpensive way to get into EVs,” mentioned Kim. “Assuming the cost of Hyundai’s new sedan undercuts the $40,000 IONIQ 5, it could stand for a authentic price proposition for EV shoppers.”
Like the Ioniq 5, Hyundai’s new all-electrical sedan will be constructed on its Electric World Modular Platform (E-GMP), an 800-volt electrical architecture that enables a lot quicker charging than comparably priced EVs, help save for Tesla’s.
Hyundai has invested aggressively in increasing the Ioniq portfolio as it strives to go from a maker of affordable, entry-amount automobiles to a leading world wide EV manufacturer identified for daring layout. The automaker has pledged to invest extra than $10 billion in the U.S. by 2025 to build technological innovation for electric and autonomous autos and mobility programs for robotics.
Additional than half of that expense will fund a new EV plant and battery manufacturing facility in Ga, in which Hyundai ideas to develop at least some of the 23 EVs it strategies to roll out by 2025, this kind of as the Ioniq 7 three-row SUV, an critical segment for drivers with large households. The Ioniq 6 will be created in South Korea.
The Ioniq 5, which swept the Globe Automobile Awards this spring, confirmed that Hyundai is willing to be daring with its EV design. That concept carries on with the dome-formed Ioniq 6, whose minimal hood and higher roof make it curvier than most vehicles, explained SangYup Lee, head of Hyundai World-wide Design Center. The proportions enable for a cocoon-like, superior-ceilinged cabin where occupants can take it easy or function.
A 64-color ambient lighting procedure will help “create a aware space that restores psychological power and improves inspiration,” Lee claimed.
Ioniq 6 will go on sale in the U.S. early up coming yr. The cost has not been announced.